McCauley Creative is the studio of Kevin McCauley, a senior designer & photographer in Houston, TX.
Custom Emoji Design
Graphic Design & Art Direction
The first book the museum has released, it chronicles the history, collection, and reinvestiment in this Southern California automotive institution.
A global internal website intended to generate excitement for new products within Shell. Campaign included a print campaign as well.
Partnered with the famous Laguna Seca racing circuit in Monterey, California to update their logo to solidify the track's relationship with longtime supporter Mazda.
Direction and design for a hardcover book documenting the Shell Pennzoil Grand Prix of Houston Indycar race.
Design, direction and photography for a Race Fan's Guide to Austin for Autoweek in the leadup to the United States Grand Prix. BBQ sauce lettering by Will Pierce.
Altastrada translates to 'The High Road' in Italian, which to me is evocative both literally and figuratively of the 1970s European rally racing that inspired this font. It began as a type study, and turned into a full alphabet based on the Lancia Stratos logo typeface.
Illustration projects completed for Shell. Using a limited palette and realistic shapes to enhance look and feel, aid communication while still complying with brand standards.
We created an awareness campaign that put the spotlight on grown-ups and young adults with the disorder and told their stories.
A fashion campaign built around using the letterforms of the logotype as a framework for displaying the jewelry pieces.